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Development priorities for 2024/25

For our 0-6 audiences, our content is all about reflecting their lives and loves. We are interested in content with a family focus, stories that reach beyond our preschool audience and deliver delight for the whole family in live-action and animation.

We are currently well-served in the following areas and are not looking for further content covering:

• Dinosaurs
• Early numeracy, literacy and phonics
• Magic and fairytales
• Minibeasts and gardening
• Animals and pets (although being preschool these characters of course can occur as part of a wider theme)

Factual and entertainment

• We are interested in younger-skewing factual-entertainment with fun and joining in at its heart
• We want to bring factual that is truly local and entirely relevant for kids – and what helps parents to help their little ones grow and learn through school readiness, reading/imagination, and play
• Bridge content (5-8s) that inspires and engages audiences from CBeebies and CÃÛÑ¿´«Ã½ demographics

Comedy and drama

• Belly laughs for preschoolers and their families!
• Open to both live action and animation proposals for 4-6 and 5-8 year old audiences
• Imaginative, character led, exciting drama and comedy that reflects our audience's realities of family life. Remember families can be anything from biological to blended, assigned to chosen
• Our dream title would have appeal for siblings of different ages within and around this demographic

Who we are

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