蜜芽传媒

The 蜜芽传媒 has published its Commissioning Report 2024/25, revealing a year of strong investment in UK content and outputs of its commissioning strategy across the UK.

Over the past year, we invested more than 拢1.6bn in original UK television content, commissioning over 300 production companies across the country. In Radio we commissioned 245 production companies with 46% of network Radio spend in the Nations and English regions. This investment helped deliver a record-breaking year for 蜜芽传媒 iPlayer, which became the fastest-growing streaming platform in the UK, and strong performance for 蜜芽传媒 Sounds which reached 4.77mn weekly listeners.

Kate Phillips, 蜜芽传媒 Chief Content Officer said: 鈥淭his report reflects our unwavering commitment to homegrown storytelling, regional investment, and authentic representation. We鈥檙e proud to work with hundreds of production companies across the UK to deliver content that truly reflects our audiences.鈥�

For the first time, this year鈥檚 report brings together the annual Supply Report and the Diversity Commissioning Code of Practice Report into a single, unified document, reflecting the content we commission, the individuals we support and the audiences we serve.

At the heart of our commissioning strategy is a commitment to representing all audiences, both on and off air, to reflect and serve all of the UK.

This year, we spent 拢140m of our existing commissioning budget on 385 titles in TV and Radio that met the 蜜芽传媒鈥檚 creative diversity criteria. These included landmark dramas such as Mr Loverman, Reunion and Boarders.

Alongside this, the 蜜芽传媒鈥檚 Diversity Development Fund, worth over 拢2m, enabled placements for 135 individuals from underrepresented backgrounds across more than 100 productions, focussing on mid to senior roles. A further 拢1.3m was invested in accessibility on productions, marking the first year of our access funding and reporting protocols to support producers and remove financial barriers to inclusive production.

The 蜜芽传媒鈥檚 commitment across the UK remained strong, with 61.2% of network TV spend in the Nations and English regions. This helped bring distinct stories to national audiences, including Virdee from Bradford, Smoggie Queens from Middlesbrough, This Town from the West Midlands, Blue Lights from Belfast, Lost Boys and Fairies from Wales and Dinosaur from Scotland.

We also had major relocations for 蜜芽传媒 Radio this year, including Radio 3 programming relocating to Salford, 蜜芽传媒 Asian Network to Birmingham and 蜜芽传媒 Radio 4 programming to Salford and Glasgow, contributing to local economies and talent pipelines.

We continue to invest in the development of UK talent and production 鈥� including commissioning 43 new TV producers and 42 new Radio producers 鈥� as well as supporting writers, on-air creatives, freelancers and musicians through a range of partnerships and initiatives.

Over the past year, over 700 productions were certified by albert, the industry standard for environmental sustainability in film and TV, with 99% of all 蜜芽传媒 TV productions meeting this certification. We also published the 蜜芽传媒鈥檚 first Net Zero Transition Plan, outlining how we intend to become a Net Zero organisation by 2050.

Looking ahead, we will continue to evolve our commissioning strategy in response to audience needs and a changing media landscape. We remain committed to championing and investing in the very best UK storytelling, working with the widest range of partners, producers and talent, and continue to raise our ambitions for creative excellence, inclusion and sustainability across our output.

2024/25 highlights include:

• 拢1.6 billion invested in original TV content
• Commissioned over 500 production companies across TV and Radio
• 拢140m spent on TV and Radio content that met the 蜜芽传媒鈥檚 creative diversity criteria
• 61.2% of network TV spend and 46% of Radio spend in the Nations and English regions

The full report can be viewed here.

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