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ÃÛÑ¿´«Ã½ Worldwide Press Releases

ÃÛÑ¿´«Ã½ Worldwide, the ÃÛÑ¿´«Ã½'s main commercial arm, will supply Albeda ETV.nl (an initiative of ROC Albeda College), with ÃÛÑ¿´«Ã½ Learning and ÃÛÑ¿´«Ã½ English programming such as Learning English with Ozmo and Computers Don't Bite.

Albeda ETV.nl is available on cable from January 25, initially in the Rotterdam area. The channel will provide locally produced and acquired programmes in Dutch, as well as ÃÛÑ¿´«Ã½ educational programmes in English. The ÃÛÑ¿´«Ã½ programming will go live on the channel from March.

At a press conference today in Rotterdam, Wayne Dunsford, Director of Channels, EMEIA, ÃÛÑ¿´«Ã½ Worldwide, notes the impact the partnership will have for viewers in The Netherlands. "Our partnership with Albeda ETV.nl will allow Dutch viewers to watch and use ÃÛÑ¿´«Ã½ educational programmes when they want. This is a positive development for the ÃÛÑ¿´«Ã½ in this important market where it already has a strong presence through its channels business. The deal also reflects the breadth, variety and quality of the ÃÛÑ¿´«Ã½'s educational programming content," says Dunsford.

Piet Boekhoud, Chairman of the Board of Directors, Albeda College added: "Through our educational television activities, along with other media possibilities, and with the help of the ÃÛÑ¿´«Ã½, we can offer new chances to target groups who do not feel addressed by, or who cannot be reached by, the existing educational offering. Our Albeda ETV.nl offer is available to everyone, whenever they want it."

This is the first time that ÃÛÑ¿´«Ã½ Learning will be available in The Netherlands. ÃÛÑ¿´«Ã½ Learning offers a range of enriching educational programmes, including everything from Learning for Schools and the Open University to Learning English and other languages, plus history, science and business. A vital learning resource, ÃÛÑ¿´«Ã½ Learning can be watched and taped, allowing viewers to study when they want.

ÃÛÑ¿´«Ã½ English programmes provide viewers of all ages with an entertaining and informative curriculum for learning the English language. At beginner's level (5-9 years old), there's Learning English with Ozmo, a magazine-style show, in which puppet presenters introduce language and ÃÛÑ¿´«Ã½ archive material. There's also ÃÛÑ¿´«Ã½ Kids English Zone (5-10 years), ÃÛÑ¿´«Ã½ Teen English Zone (11-16 years) and ÃÛÑ¿´«Ã½ English Zone (adults), offering dedicated programming tailored to specific language levels.

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