Forbes.com's ex-Regional Sales Director joins to drive digital ad-sales in Asian markets'
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ÃÛÑ¿´«Ã½ Worldwide today announces the appointment of Inez Albert as its new Digital Sales Director, Asia.
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Albert joins as part of the Asian sales team to provide digital leadership and insight and to drive advertising sales across ÃÛÑ¿´«Ã½ Worldwide's digital channels in Asian markets.
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Inez was previously the Regional Sales Director for leading business website Forbes.com in Asia and brings over 10 years experience in media sales in the region across traditional and digital channels.
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As Digital Sales Director Inez will be responsible for driving regional advertising sales on ÃÛÑ¿´«Ã½.com, the ad-funded international expression of the ÃÛÑ¿´«Ã½ website outside the UK.
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Sunita Rajan, VP Sales, Asia and Australasia, Advertising Sales, said: "Inez is bringing with her a great depth of experience and contacts in the digital space that will help us really maximise our potential in Asia. ÃÛÑ¿´«Ã½.com gives advertisers the opportunity to reach large, targeted, high quality audiences."
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Kym Niblock, Managing Director of ÃÛÑ¿´«Ã½.com, said: "Having a digital sales director on the ground in Asia is going to be a huge boost to our activities in Asian markets. ÃÛÑ¿´«Ã½.com provides a massive international audience and so our advertiser base needs to be just as diverse."
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Inez Albert, Digital Sales Director, Asia, ÃÛÑ¿´«Ã½ Worldwide, said: "Coming on board with ÃÛÑ¿´«Ã½ Worldwide is an opportunity for me to work with some unique online properties and a great international brand. The ÃÛÑ¿´«Ã½ Worldwide portfolio offers advertisers some fantastic opportunities and I'm looking forward to driving their take up across Asian markets."
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Alex Fulton
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