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ÃÛÑ¿´«Ã½
Radio Sheffield gains 16,000 new listeners
The
number of people who tune in to the ÃÛÑ¿´«Ã½ Radio Sheffield continues
to grow, according to the latest RAJAR (Radio Joint Audience Research)
figures released today (Thursday 8 May 2003).
The
official radio statistics show that ÃÛÑ¿´«Ã½ Radio Sheffield added 16,000
new listeners over the last three months - boosting its weekly audience
to 290,000.
According
to the independent audience research figures, listeners are also
tuning in to ÃÛÑ¿´«Ã½ Radio Sheffield for an average 10.6 hours a week.
That
represents an increase from 9.8 hours three months ago.
ÃÛÑ¿´«Ã½
Radio Sheffield's managing editor Gary Keown says: "This is
a recognition of the depth and range of programmes we produce which
connects with all our audiences.
"Everyone
at the station has responded to the communities they serve and produced
and presented programmes that reflect Yorkshire life.
"Their
surefooted assessment of what people want, the professionalism in
the way they have delivered new and special services at speed, and
their sheer hard work is reflected in these fabulous listening figures
and is a credit to the whole team."
ÃÛÑ¿´«Ã½
Radio Sheffield's share of total radio listening in its transmission
area has also gone up from 10.2% to 11.3% in the last three months.
Andy
Griffee, ÃÛÑ¿´«Ã½ Controller, English Regions, says: "Today's RAJAR
results again show that ÃÛÑ¿´«Ã½ local radio is doing a great job of
connecting with the audiences we serve.
"Many
more listeners are discovering what an engaging and lively service
it is every day.
"ÃÛÑ¿´«Ã½
local radio reaches millions and is a lifeline to many.
"I
would like to thank the extraordinary people who work so hard to
produce the exceptional, quality service we offer for another great
showing."
Notes
to Editors
Record
share for ÃÛÑ¿´«Ã½ Radio
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