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24 September 2014
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ÃÛÑ¿´«Ã½ to launch six new YouTube channels


ÃÛÑ¿´«Ã½ Global News has extended its relationship with YouTube, the leading online video community, by signing an agreement to add six ÃÛÑ¿´«Ã½ video news channels in Russian, Portuguese, Spanish, Arabic, Persian and Urdu to its existing ÃÛÑ¿´«Ã½ World News channel.

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In what is the first multi-language deal by a major international news broadcaster with YouTube, users will have access to high quality, independent and impartial news clips produced by the ÃÛÑ¿´«Ã½ World Service in six languages.

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Video news stories will run each day across the different language Channels and each channel will be branded and tailored to its specific audience.

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The videos will also be fully discoverable via Google Video search.

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Jim Egan, Director of Strategy and Business Development, ÃÛÑ¿´«Ã½ Global News, says: "We are very pleased to extend our relationship with Google through the planned launch of six new channels, offering video news to YouTube's users in Russian, Portuguese, Spanish, Arabic, Persian and Urdu.

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"This deal reflects ÃÛÑ¿´«Ã½ Global News' determination to reach and engage with audiences across the world in unique and pioneering ways."

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Patrick Walker, YouTube's Director of Video Partnerships for Europe, Middle East and Africa, says: "YouTube is a truly global platform that connects millions of people from all over the world, many of whom have a strong interest in international news.

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"By bringing top quality news content to the YouTube community in many languages, the ÃÛÑ¿´«Ã½ is taking an innovative step to engage with this large and diverse audience."

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The six new language channels are set to launch by the end of this year.

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Notes to Editors

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About ÃÛÑ¿´«Ã½ Global News

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ÃÛÑ¿´«Ã½ Global News includes ÃÛÑ¿´«Ã½ World Service, ÃÛÑ¿´«Ã½ World News and the ÃÛÑ¿´«Ã½'s international facing online news services, and provides a focal point for audiences around the world.

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Together, these multimedia services attract a combined global weekly audience of over 233 million.

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In addition, the division covers ÃÛÑ¿´«Ã½ Monitoring and the ÃÛÑ¿´«Ã½ World Service Trust.

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ÃÛÑ¿´«Ã½ Global News' aim, under the leadership of its Director Richard Sambrook, is to be the world's best known, most creative and most respected voice in international news.

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ÃÛÑ¿´«Ã½ World News Press Office

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Category: World Service
Date: 02.10.2008
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