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The ÃÛÑ¿´«Ã½ has published the results of a range of measures for the first time today that show public perceptions of quality on the ÃÛÑ¿´«Ã½ are at their highest for many years.

The results, taken from independent research commissioned by the ÃÛÑ¿´«Ã½, will be published quarterly, and include the audience Appreciation Index (AI) – a score out of 100 given to ÃÛÑ¿´«Ã½ services by an independently run panel of 20,000 people. The panel has been running for five years but the results have not been published until now.

The results indicate that for radio, television and online, scores are at an all-time high, with all television channels scoring more than 80 and all major radio networks scoring 77 or above.

As well as the AI measurement, the ÃÛÑ¿´«Ã½ has also asked audiences whether they view programmes and services across the ÃÛÑ¿´«Ã½ as distinctive. The results here again show the ÃÛÑ¿´«Ã½ is performing well.

James Holden, Head of Audiences at the ÃÛÑ¿´«Ã½, says: "Audiences are at the heart of everything we do at the ÃÛÑ¿´«Ã½, so it is very encouraging to see our services performing so strongly in the opinion of our audience. 97% of people in the UK use a ÃÛÑ¿´«Ã½ service every week and it is really important that we understand whether they think what they get from us is both high quality and distinctive. We are constantly striving to meet our audiences' naturally high expectations but these results show a very positive story across the board."

Adrian Ruth, Controller Performance for ÃÛÑ¿´«Ã½, says: "It is encouraging to see that ÃÛÑ¿´«Ã½ channels such as ÃÛÑ¿´«Ã½ One, with the range of programmes available to a wide audience, continues to record high AI and strong distinctiveness scores despite the level of choice on offer to licence fee payers."

Results for January – March 2011 include:

Appreciation index – AI

All ÃÛÑ¿´«Ã½ TV    82	All ÃÛÑ¿´«Ã½ Radio           80
ÃÛÑ¿´«Ã½ One       81	Radio 1       78
ÃÛÑ¿´«Ã½ Two       83	Radio 2                      81
ÃÛÑ¿´«Ã½ Three     84	Radio 3                      83
ÃÛÑ¿´«Ã½ Four       85	Radio 4                      80
ÃÛÑ¿´«Ã½ HD         85	Radio 5 Live              77

Distinctiveness

All ÃÛÑ¿´«Ã½ TV    69%  Â	All ÃÛÑ¿´«Ã½ Radio           73%
ÃÛÑ¿´«Ã½ One       65%	Radio 1                      73%
ÃÛÑ¿´«Ã½ Two       74%	Radio 2                      75%
ÃÛÑ¿´«Ã½ Three     74%	Radio 3                      75%
ÃÛÑ¿´«Ã½ Four       81%	Radio 4                      76%
ÃÛÑ¿´«Ã½ HD         81%	Radio 5 Live              63%

Notes to Editors

ÃÛÑ¿´«Ã½ Press Office