Nottingham
Business guru Geoff Burch is on a mission to improve Britain's small shops. In Nottingham, he offers help to a costume hire business that's hiding its wares.
Business guru Geoff Burch is on a mission to improve Britain's small shops by teaching them how to turn a profit and please their customers. After scouring the country in search of retailers needing his help he serves up straight-talking advice in a bid to show them how to thrive, and not just survive. Will they listen?
Geoff visits Nottingham to help amateur retailers who've turned their passion into a business. He offers help to the owner of a costume hire business who's hiding her wares, a vintage guitar shop hitting the wrong note with its opening hours, and a specialist chocolate shop that despite its sweet appeal is getting only fair trade through the door.
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