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NikkieTutorials, MUA to Adele, Selena Gomez and more, is here to judge the MUAs as they create editorial looks for global beauty brand Beauty Bay.

NikkieTutorials is one of the most iconic MUAs in the industry. She's worked on Adele, Selena Gomez, Kim Kardashian and Lady Gaga - and now, she's here to judge the MUAs!

She's booked the MUAs to create campaign looks for one of the world’s biggest online beauty retailers - Beauty Bay.

Under the perceptive eyes of Nikkie and Beauty Bay’s very own creative director and brand manager Bradley Rooney, the make-up artists must create looks which showcase Beauty Bay's hottest eye shadow palette as well as Nikkie's brand new highlighters.

The MUA with the most vibrant, aspirational and joyful look, encompassing the essence of the products, will win the incredible prize of having their work featured in Beauty Bay’s social campaign, as well as on a digital billboard for all the world to see. With clashes of colour from some and problematic product choices from others, the make-up artists are feeling the pressure to deliver at this stage in the competition.

The next day at Glow Up Studios, the make-up artists face their fourth creative brief: Distortion. Two MUAs find themselves in hot water in the red face-off chairs, failing to deliver in their campaign looks, but will work be enough to help them beat the seat?

With some MUAs desperate to impress the judges and others hoping for redemption, they create some truly original and daring distorted masterpieces, including imaginative interpretations of their own internal struggles, a brand new take on an everyday household item and some looks inspired by some of the most renowned surrealist artists. One MUA’s courageous creation earns them a coveted Ding Dong.

In the Face-Off Elimination, the bottom two make-up artists are tested in the art of replication. They are challenged to recreate a perfectly balanced and symmetrical colour cut crease in just 15 minutes. However, only one MUA can return to compete another day - for the other, it’ll be the end of their journey in the competition.

Release date:

59 minutes

On TV

Wed 21 May 2025 20:00

Credits

Role Contributor
Presenter Leomie Anderson
Judge Val Garland
Judge Dominic Skinner
Executive Producer Melissa Brown
Series Editor Leah Caffrey
Series Producer Laura Marston
Production Manager Kirsty Bysouth
Production Company Wall to Wall Media

Broadcasts