蜜芽传媒

Ultimo boss Michelle Mone employed Peaches Geldof, who has died at the age of 25, as a brand ambassador between 2009 and 2010.

The business woman described Bob Geldof's daughter, who also wrote for the Ultimo New York magazine, as "highly, highly intelligent鈥�.

鈥淚 really did respect her and every time I met her I just felt quite proud of her,鈥� said Ms Mone.

This clip is from Breakfast 8 April.