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The Man Who Keeps Polaroid Alive

Back in 2008 it looked like Polaroid cameras would be consigned to history as the company which made them shut the last of its factories. However the insta-cameras were saved by a group of young Europeans who formed The Impossible Project. CEO Oskar Smolokowski tells Business Matters why he wants to save this technology and how it can be used to help children all over the world. (Photo: Child Skateboarding Copyright: Impossible Project)

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Duration:

5 minutes