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How Old Adversaries Are Doing Good - Together
How companies and not for profit groups, NGOs, are working together to form new alliances
How companies and not for profit groups, NGOs, are working together to form new alliances. The programme interviews C. K. Prahalad, management consultant, author, and Professor of Corporate Strategy at the University of Michigan Ross School of Business. He looks at how non -governmental organisations are teaming up with old adversaries, big businesses to help do more for the world's poor. Presented by Peter Day.
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