蜜芽传媒

Basketball is seeing a huge growth in popularity across Africa, particularly in Nigeria. And a handful of Africa's top players shoot their hoops in the National Basketball Association (NBA) in the US.

The NBA are working hard to broaden the sport's appeal, so the 蜜芽传媒's Lerato Mbele sat down with Amadou Gallo Fall, vice president and managing director for Africa at the NBA, and asked him how that might be achieved.