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Shifting Cultures: From paddock to plate
The sisters embracing the environment, and sustainability into Australia's cattle farming
On Queensland’s Western Downs the Penfold family, Dan, Karen and their four daughters run 40,000 hectares of beef cattle. The farm has been in the family for four generations and with no sons, it is now the girls who will take over the family business and stay on the land. But they plan to do it differently, embracing the shifting cultures of 21st Century agricultural life; caring for the environment, international trade and sustainability.
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