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Misspelt sign becomes viral hit

In October, a road sign in Loughborough went viral, all thanks to a spelling error.

The yellow signs displayed around Loughborough University were viewed over a million times on TikTok, after Ben Crouch shared his disbelief that they advertised an event on the '2th' of November.

Ben told ÃÛÑ¿´«Ã½ Leicester's Ady Dayman how he felt about his unlikely fame, after reporter Ellis Maddison went to ask students what they made of the error.

(Story originally published in October 2024)

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3 minutes