
Sports marketing post Covid
We look into the sponsorship of sport - specifically fast food sponsorship
We look into the sponsorship of sport - specifically fast food sponsorship. Like everything in the world, the coronavirus pandemic has changed aspects of everyday life, businesses and the sports we love to watch and play. But will the coronavirus affect fast food sponsorship of sports and tournaments? Mike Williams will be joined by a range of guests to debate this topic.
Plus we round up all of the latest sporting action including the British Grand Prix, NBA and MLS quarter finals
Photo: Jason Roy of Oval Invincibles one of the eight new mens and womens teams that will be competing in new 100 ball cricket competition (Credit: Charlie Crowhurst/Getty Images for ECB)
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- Sun 2 Aug 2020 15:06GMTÃÛÑ¿´«Ã½ World Service except News Internet
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Sportsworld
Live sport from around the world, with news, interviews and analysis