ÃÛÑ¿´«Ã½

Use ÃÛÑ¿´«Ã½.com or the new ÃÛÑ¿´«Ã½ App to listen to ÃÛÑ¿´«Ã½ podcasts, Radio 4 and the World Service outside the UK.

Episode details

World Service,3 mins

USA eclipse sparks media frenzy

World Business Report

Available for over a year

As millions of Americans travel to view the total eclipse of the sun it is expected to bring an economic boost to the tourism industry. Steven Gaydos, editor of Variety in Los Angeles, tells the ÃÛÑ¿´«Ã½'s Russell Padmore, it is also an opportunity for media companies to boost revenues from advertising. (Picture: An eclipse of the sun through cloudy skies. Jes Aznar/AFP.)

Programme Website
More episodes