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Radio 4,5 mins

Scumbro: do you have to buy expensive clothing brands?

Radio 4 in Four

Available for over a year

The laid back style sported by celebrities like Justin Bieber and Nick Jonas is a fashion trend: Scumbro. To spot it, look out for oversized, expensive, colourful clothes; obscure graphic t-shirts, statement shoes and maybe an ill-fitting hat. The trick is to make it look like the clothes are from a charity shop, whereas in fact they’re more likely to be from Gucci, Versace or Prada. Jay Unger has been trying to find out if you can get the look on the cheap. First broadcast on You & Yours, 17 September 2018.

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