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Radio Northampton,4 mins

The Peppa Pig effect

Tim Wheeler

Available for over a year

Peppa Pig was the second most in demand cartoon in the US during the pandemic. Families have taken to social media to share videos of the children in their life who they say have been affected by the "Peppa Pig Effect." Tim spoke to Wall Street Journal Reporter Preetika Rana after she uncovered the story.

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