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When it Hits The Fan: Golden Rules

5. Know How To Go Off the Record

David Yelland and Simon Lewis explain how to speak to the media on and off the record.

• 9 mins

When it Hits The Fan: Golden Rules

6. Never Over Promise

David Yelland and Simon Lewis explain why managing expectations is a vital part of PR.

• 8 mins

When it Hits The Fan: Golden Rules

7. Be Honest With Yourself

David Yelland and Simon Lewis explain the importance of self awareness in business.

• 8 mins

Alas WH Smith and Jones

David Yelland and Simon Lewis look at the rebranding of a high street institution.

• 31 mins

Prince Harry's PR Comeback

David Yelland and Simon Lewis analyse a surprisingly good week for Prince Harry.

• 38 mins