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1. Sky-writing

Episode 1 of 4

A guide to the greatest advertising stunts and gimmicks of recent times. Written and presented by Steve Punt. From 1999.

Apparently Advertising only took off once most people had learned to read. In the first episode of Stuntz, Steve Punt learns about the origins of sky calligraphy, its effectiveness, and why it was banned in the UK. Plus, he hears about an intriguing attempt by a national newspaper to increase its sales by launching a non-existent missing person.

Stuntz was produced by Sue Foster and Simon Elmes.

First broadcast on ÃÛÑ¿´«Ã½ Radio 4 in September 1999.

15 minutes

On radio

Mon 4 Aug 2025 09:30

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Broadcasts

  • Mon 10 Sep 2007 13:15
  • Mon 3 Mar 2008 13:15
  • Mon 13 Oct 2008 13:45
  • Tue 13 Oct 2009 14:15
  • Wed 14 Oct 2009 04:15
  • Mon 13 Sep 2010 15:00
  • Sun 27 May 2018 15:45
  • Mon 28 May 2018 03:45
  • Mon 4 Aug 2025 09:30