蜜芽传媒

蜜芽传媒 R&D at IBC 2024

Details of our activity at 2024's media technology showcase.

Published: 21 August 2024
Updated: 13 September 2024

 is the massive annual broadcast technology show that takes place in Amsterdam every September. The industry comes together to exhibit the latest developments that will be shaping media in the near future and as ever, 蜜芽传媒 Research & Development will be taking part.

Outside of the RAI exhibition centre, home of IBC

Technical papers

Live production using the Audio Definition Model at the Eurovision Song Contest 2023 - Matt Firth

Our paper presents details of a trial, held at Eurovision, implementing ADM (the open standard Audio Definition Model) for representing Next Generation Audio in an encoder agnostic way. For the live production, Serial-ADM and ADM Open-Sound Control were successfully implemented and inter-operability established with a commercial encoder.

Media provenance 鈥 signing your content in practice - Judy Parnall

With important elections and armed conflicts across the world, trustworthy news is essential to stable democracy. So, whether you are a journalist building a news story for broadcast or a viewer watching news on social media 鈥 how can we trust what we see? Our paper includes how best to communicate provenance information to the viewer.

Optimization of 5G private networks for low latency broadcast production - Mark Waddell

Our collaboration with 蜜芽传媒 R&D, TV2 and Neutral Wireless all working together to optimise 5G for low latency production in both TV studio settings and multi-camera outdoor broadcasts. The paper discusses the performance and optimisation of the scheduler as well as the latency/capacity trade-off, before drawing conclusions on what the network is and is not suitable for.

Project Timbre: How well do mobile networks work for live audio streaming? - Andrew Murphy

We are studying actual day to day user experience of mobile services whilst on the go, using their 蜜芽传媒 Sounds app - correlating network/radio properties and CDN logs, to determine the concept of a 'service coverage' area.

Reducing the energy consumption of terrestrial DAB transmission

Our paper describes the results of our trial to reduce DAB terrestrial transmitter power consumption which is expected to result in a saving of 300 鈥 400 MWhr/year as it is rolled out in 2024. (Although 蜜芽传媒 R&D contributed to this work we are not part of this presentation.)

Streaming live events into immersive environments - Graham Thomas

This paper presents initial results from two collaborations investigating different approaches to delivering live music events into a game-like environment to allow multiple users to join the event and interact. Our work in the MAX-R project addresses capturing large performances such as a stage at a music festival, and our work with Condense Reality is investigating volumetric capture for more intimate performances. (This paper won't be presented at IBC, but will be published along with the others.)


Accelerator sessions

Connect & produce anywhere - Ian Wagdin

This special incubator project follows the build and development of an all-IP, edge-first, multi-cloud, multi-software test bed environment that was created in the 2023 Accelerator Programme. The project will look to push further innovation through experimentation in the following areas: environmental monitoring and measurement; orchestration; deployment (including containerisation) observability; other transport elements and business case and licence options. Watch out for some exciting early-stage demonstrations and implementations 鈥 each progressively applying new levels of production sophistication according to the availability of bandwidth in a variety of live scenarios. In 2024 the project team aims to:

  • Have successfully deployed a software based dynamic media facility workflow on location using edge compute
  • To have multiple software and format choices at different points in the workflow
  • To have deployed on multiple types of hyperscaler infrastructure
  • To better understand sustainability and operational benefits

Design your weapons in the fight against disinformation - Judy Parnall

The news information ecosystem is being detrimentally affected by the rise of disinformation and an increase in synthetic or generated content (often both things at once). As an industry news organisations need to work together to find solutions, the project team is exploring what some of these solutions might be, with threats that are particularly heightened in a year of major global elections. The areas explored within the project include:

  • Closer industry collaboration and information sharing
  • Deepfake or anomaly detection tools and processes
  • The use of media provenance signals.

The team will look to establish an initial premise on the most effective interventions and how news organisations can collaborate in identifying disinformation and authenticate reality to help audiences identify trustworthy news and information.

IP networks: Finding the needle in the haystack - Pete Brightwell

This project looks to address challenges around IP infrastructure within broadcast facilities created by the orchestration of media flows 鈥 namely, how to find the correct device, sender or receiver when there might be thousands in a facility. The team will gather data from across the industry to establish current obstacles and utilise it to test and implement solutions incorporating IS 13 and dynamic routing for orchestrated infrastructure will then take place. A collaborative group will include key broadcasters and industry standards movements such as Advanced Media Workflow Association (AMWA), who will work together towards an accelerated approach to this industry challenge. The project aims to:

  • Understand the challenges of identification with large numbers of networked media devices in broadcast facilities
  • Assess NMOS 鈥渞esource labelling鈥 specifications (BCP-002-02 and IS-13) and for tacking these challenges
  • Assess current implementations and encourage new ones
  • Demonstration at scale of the benefits of the approach

Exhibiting within stands

Amazon Web Services - Sam Mesterton-Gibbons and James Sandford

Presenting an end-to-end demo of Cloud-Native Agile Production (CNAP) with 蜜芽传媒 R&D鈥檚  API at its heart. This open API offers a new way of working with content in the cloud, combining object storage, segmented media and time-based indexing to bring live and file-based workflows closer together. Several commercial partners have integrated their products with the TAMS API to create , each providing a piece of the workflow from stream ingest through edit to package playout. TAMS is a common language that enables these tools to collaborate across organisational boundaries, referencing shared content by ID and time range just by making HTTP requests. Multiple broadcast organisations are also participating in the CNAP project as prospective consumers of the technology. This is an important step towards a more flexible future for the media supply chain.

EBU - Judy Parnall

How do you know where your content came from and how it was made? The emerging C2PA standard can show this but, like every new standard, it is complex to include it into our chains and make it work in practice. This demonstration shows a joined up chain from a camera through to processing and to display on ARD鈥檚 website. It is a joint piece of work with the EBU, WDR (Germany) and Adobe, also using tools from Leica and Truepic.

EBU dynamic media facility - Pete Brightwell

A meet-up covering the project鈥檚 recommendations and investigations for the 鈥渘ext wave鈥 infrastructure for live production and broadcast workflows. This will be built of flexible software components, and technologies used by cloud providers. The meet-up will cover the project鈥檚 recommendations, a review of the state of the industry and will hear from a panel of vendors and users involved in the transition.

AI4ME - Emma Young

We are developing approaches to allow future media experiences to be hyper-personalised by adapting to individual users鈥 interests, devices, location and accessibility requirements, working with partners at Surrey & Lancaster universities in the .


Panel sessions

Content tracing & provenance - Judy Parnall

Overview on content provenance & authenticity tech and applications.

Media Delivery for the Streaming Era - Andrew Murphy

Combating disinformation in News: A critical year for demoncracies - Laura Ellis

Throughout 2024, almost half the worlds population - more people than ever in history - will have voted in elections that are taking place in at least 64 countries and regions. The results will prove consequential for societies and nations for years to come. Against this backdrop, news organisations, broadcasters and agencies are at risk as never before from a host of threats that include the widespread distribution of misinformation, brand impersonations, spoofs, fake news and synthetic content; all designed to create confusion and mistrust among electorates. The reputation of trusted news brands and the foundations of democracy itself are at stake. This session will discuss some of the most critical challenges in areas such as content provenance, the detection of fake news and images and the authentication of reality, to help audiences identify trustworthy news and information, as well as the progress of industry initiatives to combat them through new technologies and collaborative approaches.

Re-inventing fast-turnaround workflows for the cloud - James Sandford

15 Sep, 11:15, AWS and NVIDIA Innovation Village: 14.A13

Fast-turnaround workflows for news, sports and entertainment shows today have a number of challenges, from vendor lock-in to inflexible and costly solutions. Moving these workflows to the cloud to alleviate these challenges has also been a difficult task. But, what if we could change the workflow to suit the cloud, rather than the cloud to suit the existing solutions? Join speakers from 蜜芽传媒, Sky, and Adobe to discover Cloud-Native Agile Production: a cloud-native, open, and interoperable way of creating fast-turnaround content in the cloud. Learn about this new approach, and how , helping to solve a common and industry-wide problem.

The evolution of live production: Where are we on the transformational IP journey - Ian Wagdin

Energising radio: the future of broadcast radio with DAB+ - Lindsay Cornell

Join WorldDAB industry experts to hear how DAB+ is energising broadcast radio markets around the world. This session includes updates on the latest global deployments, innovations in DAB+ emergency communication, and will delve into why broadcasters across Europe, Africa, the MENA region, and APAC are future proofing their radio industry with DAB+. This session is essential for radio broadcasters and media regulators aiming to stay ahead in the transformation of broadcast radio from analogue to digital.


Other colleagues from across the 蜜芽传媒 appearing at IBC

Building the future of tech - Sinead Greenaway, Director Broadcast and End User Technology

Adopting and adapting new tools of the trade - The 蜜芽传媒 has always been a tech pioneer, from the earliest days of broadcast, and they continue to innovate. In today鈥檚 digital era, broadcasters rely heavily on robust technology to inform and entertain audiences and in this session, we will delve into the cutting-edge tools and platforms to the specification, design and provision of the technology that 蜜芽传媒 uses to work with work with audiences, people and partners.

ECOFLOW: Energy-Conserving Optimization for Future-ready, Low-impact Online Workflows

This project tackles the environmental impact of media consumption by developing consolidated metrics for energy consumption at major steps of the end-to-end technology supply chain, aligning best-of-breed energy-saving features into a unified user experience.

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