Overview
ѿý Local Radio is a network of 40 radio stations that collectively cover all of England, Jersey and Guernsey.
They range from major conurbation services such as Birmingham, London, Manchester and Sheffield to more rural/large town area services such as Cumbria, Somerset, and Teesside.
Whilst following the same editorial brief, all stations are distinctive and different to reflect the audience in each area.
Local Radio aims to provide “radio with character”. It shares the joy and pain of listeners when major events happen, champions the regions served, holds decision makers to account when things go wrong and celebrates sporting successes. It offers a music mix from the 60s to the present day.
Listeners depend on ѿý Local Radio to keep them in touch with news from their area and the service plays an important role during local emergency situations.
Current Commissioning Round
ѿý Local Radio is looking for a supplier for a new station imaging package to be used by all 40 stations with delivery from Spring 2026 and on-air from Summer 2026.
Deadline for applications 31 October 2025